Project 7: Page, Spread, Layout

The goal of this project was to explore, compose and design a graphic system that could then be applied to the design of an Architecture Portfolio. We were to explore grid and datum across the spread of two pages.

Design of the portfolio:

The pages that I have designed are 6" x 9". I have chosen to make them smaller than standard 8.5" x 11" because of how I want people to interact with the portfolio. When pages are standard size, there can be too much white space or too much information collaged onto the spread. By shrinking the size of the page, you limit how much information is on each page and thus have to think about what the project is really about. The determination of the page size is an economical choice as well. By making the pages smaller than standard sizes, you can print each page yourself and don't need an oversized professional printer.

Spread 1:

The first of the two spreads acts as the title page and orienting spread to the project. On the left page, I have used a section perspective to not only capture the attention of the audience, but to also completely explain the project in one image. This image says it all about the project; therefore, it deserves to be the hierarchical element across the spreads. The site and floor plans are used as diagrams to key the observer into the perspective.  Furthermore, if you hadn't already figured out the project from the section, a small parti diagram is placed in the top right corner. Since the text comes secondary to the images, the text blocks respect the natural datums of the images.

Spread 2:

The second spread consists of the process pages to my project. On the left, the sketches of the facade are placed into a regular grid showing how the facade had transformed over time. By giving no single image hierarchy on the page, the page can be read as a study rather than part of my final design. The right page is similar to the left one; however, it incorporates more white space and gives the viewer a break from the overload of information on the left.

Resume Design:

The resume page follows a similar heading format to the other pages in the portfolio. My name and contact info remain separated from the rest of the page and is justified toward the center of the body of text. The remaining text is justified either to the left or the right side. I employed different "weight" in the text to signify importance and headings. The most relevant information remains in a more bold font and the descriptive text is lighter.